Edutainment for Change: Harnessing Media and Mobile Technology

Edutainment is proving to be a powerful tool for driving behaviour change, particularly in under-resourced communities. By combining engaging storytelling with valuable information, radio and mobile technology are transforming how people access knowledge and make informed decisions about health, education, and social issues.

This approach effectively bridges information gaps by reaching wide audiences, including those without access to traditional educational resources. This article explores how these mediums inspire action and improve lives, particularly in areas like sexual health, parenting, and environmental awareness.

Together, innovative media and mobile solutions are making impactful changes, one story at a time.